The Constitution’s 225th Anniversary

The Constitution’s 225th Anniversary

Freedom is calling. Answer it at the National Constitution Center, the national headquarters of the Constitution’s milestone 225th Anniversary celebration.

On September 17, 1787, America’s Founding Fathers signed a revolutionary document that—225 years later—endures as the bedrock of our democracy and a beacon of freedom around the world. Throughout 2012, the National Constitution Center will engage people nationwide in an exciting lineup of programs that celebrate our founding document during a pivotal election year. The commemoration culminates in September with a dazzling Liberty Medal ceremony honoring Muhammad Ali along with spectacular Constitution Day festivities.

As part of the landmark commemoration of the Constitution’s 225th anniversary, the National Constitution Center launched its first comprehensive brand campaign since opening in 2003. Created in partnership with local agency Neiman, the new brand celebrates the Constitution’s legacy of freedom. Highlighting the campaign is a TV commercial that illuminates the National Constitution Center experience while evoking the freedom and American pride that our founding document inspires.

The Center invites you to reaffirm your commitment to freedom by becoming a signer of the Constitution—either online or at the Center, where visitors can sign a special commemorative 225th Anniversary Constitution that will be on display in Signers’ Hall throughout the year. The signatures will appear alongside those of dignitaries, politicians, and other VIPs who visit the Center in 2012.

Press Images

Delaware Proclamation

Delaware Proclamation

Delaware Proclamation signed by Governor Jack Markell in honor of the U.S. Constitution’s 225th anniversary.

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Kiera McNeill

Kiera McNeill

Eleven-year-old Kiera McNeill of Telford, PA, star of the National Constitution Center’s new TV commercial.

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TV Commercial Still

TV Commercial Still

A still from the National Constitution Center’s new TV commercial. Special effects show Kiera McNeill among child laborers in the early 1900s.

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TV Commercial Still

TV Commercial Still

A still from the National Constitution Center’s new TV commercial shows Kiera McNeill in awe of the Center’s award-winning theatrical production Freedom Rising.

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TV Commercial Still

TV Commercial Still

A still from the National Constitution Center’s new TV commercial. Special effects show Kiera McNeill among protesters in the Civil Rights movement.

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Green Screen

Green Screen

Kiera McNeill stands in front of a green screen while preparing to shoot a scene for the National Constitution Center’s new TV commercial.

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Freedom

Freedom

The National Constitution Center’s new brand celebrates the Constitution’s legacy of freedom.

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Signing the Constitution

Signing the Constitution

From left to right: National Constitution Center CEO and President David Eisner, Kiera McNeill, and Delaware Governor Jack Markell sign the commemorative 225th Anniversary Constitution. Visitors can sign the 225th Anniversary Constitution in Signers’ Hall throughout this milestone celebration. Image courtesy Jeff Fusco Photography.

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